With a festive Grand Opening, PAPENBREER opened its new fashion house at Schloßstraße 1 in Dresden on February 26, 2026. Around 300 invited guests from culture, business, media, and society experienced an evening that cast architecture, fashion, and lifestyle in a new light. With PAPENBREER, Dresden gains a destination that rethinks fashion at the point of sale.
An exclusive store talk, moderated by Tyrown Vincent, alongside the presentation of the collaboration with students from the Dresden University of Fine Arts, underscored the commitment to connecting fashion, culture, and dialogue in Dresden. The artworks by students Ella Maria Gross and Svenja Landsiedel also adorned the exclusive goodies for the guests, making the creative collaboration a tangible experience.
The evening's culinary experience was curated by Michelin-starred chef Mario Pattis and the restaurant Genussatelier, who provided delightful highlights with their Michelin-starred cuisine.
Following the successful First Selection Christmas Boutique, yesterday's opening now marks the official launch of the Dresden fashion house.
Photos: Cromatics
